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The SLMA - Managing leads to maximize sales
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Sales Lead Management Association Declares Winners for 2015’s “20 Women to Watch in Sales Lead Management”

SLMA News | Lead Mgmt News > From the section: SLMA Press
April, 2015 |

April 2, 2021 - - Bellingham, WA - - The winners of the 2015 “20 Women to Watch in Sales Lead Management” leadership program have been announced by SLMA founder James W. Obermayer.  “The 20 Women to Watch in Sales Lead Management are extraordinary. They understand that sales increases and an ROI on marketing spending start with proper sales lead management.  They are saleswomen and marketing managers, consultants and speakers, book authors and bloggers; they sit on the boards of for-profit and non-profit corporations, and all have the traits of uncommon leadership. We congratulate them on their well-rounded achievements.”

The 20 Women to Watch in Sales Lead Management – 2015 in alpha order are:

Trish Bertuzzi - The Bridge Group

Kristin Connell - Deltek

Marilyn Cox - Oracle Marketing Cloud

Bonnie Crater - Full Circle CRM

Anna Fisher - ZoomInfo

Erika Goldwater - ANNUITAS

Jeanne Hopkins - Continuum Managed IT Services

Janelle Johnson - Act-On Software

Jill Konrath - Author, keynote speaker, sales accelerator

Trish Lessard - Media Junction

Rhoan Morgan - DemandLab, LLC

Angela Nadeau - CompuData

Maria Pergolino - Apttus

Genie Parker - VanillaSoft

Liz Sophia (McClellan) - North Plains Systems

Jenny Vance - LeadJen

Mari Anne Vanella - The Vanella Group

Amanda Wilson - Qvidian

Elle Woulfe - Lattice Engines

Rhonda Wunderlin - Penton

Susan Campanale, SLMA’s vice president, said, “We take great pleasure in recognizing the leadership of those nominated.  The winners were chosen by a panel of judges. The 20 Women to Watch in Sales Lead Management, and their photos, appear on the SLMA site.” 

See the video of the announcement of the ‘20 Women to Watch’ here.

The Judges

Judges this year were Alyssa Trenkamp of Velocify, Matt Heinz of Heinz Marketing, Christine Crandell of New Business Strategies  and Ruth P. Stevens of eMarketing Strategy.

The Process

SLMA members nominated women leaders in the field of sales lead management.  From those nominated, 20 professionals were selected.  Nominees were judged on their contributions to a combination of sales lead management, marketing and sales activities.  Additional qualifications, such as board positions, authorships, and relevant presentations, were taken into account. 

The Sponsor

Dan McDade of PointClear has been a continuing sponsor of the SLMA, the ‘20 Women to Watch’ program, and ‘50 Most Influential People in Sales Lead Management’ for many years.  We thank PointClear for their participation and recognition of women in sales lead management.

PointClear is a prospect development company that helps B2B companies fill their sales forecasts with qualified revenue opportunities. PointClear closes the gap between marketing and sales-nurturing leads, engaging contacts and developing prospects until they're ready to close. The company stands out for its strategic approach to planning; the quality of its people; and its multi-touch, multi-media, multi-cycle prospecting process that multiplies results. Client companies in technology, healthcare and business services experience more predictable forecasts and significantly higher revenue results.

About the Sales Lead Management Association

The mission of the Sales Lead Management Association is to help companies become successful in the critical business process of managing sales leads.  The SLMA has 8,454 worldwide members and offers a membership directory, member-to-member discounts, and a website with 300-plus articles from 60 industry authors.

Levels of SLMA Sponsorship

There are four levels of sponsorship for the Sales Lead Management Association; the Hi-Visibility Sponsorship is just one option.  Starting at $750 annually, SLMA sponsorship offers significant exposure of 50,000 to 140,000 impressions per year to companies interested in reaching the sales lead management community.

The SLMALive Channel: Live Programming and Podcasts

The SLMALive Radio Channel produces marketing and sales shows for at-work listeners, and the weekly SLMA Radio program. SLMA internet radio has interviewed 348 executives on 249 programs.  Podcast replays of SLMA Radio and programs on the SLMALive Channel number in the thousands each month. For more information about SLMA, call Jim Obermayer at (360) 933-1259. 

 

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Other Topics:

  • Accountability
  • Alignment:
  • Branding & Social Media
  • Branding Agencies
  • Business Intelligence
  • Case Studies
  • Check Lists & Job Descriptions
  • Common Mistakes
  • CRM
  • Digital Asset Management
  • E-Books Marketing
  • E-Books Sales
  • E-Marketing
  • Fulfillment/Fulfillment Operations
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Leadership and Motivation
  • Marketing Operations
  • Presentation Skills
  • Public Relations
  • Research
  • ROI Reporting
  • Sales 2.0
  • Sales Channel
  • Sales Management
  • SEO
  • Social Media/Networking
  • Telemarketing/Telesales
  • Trade Shows
  • Video: Lead Gen and Lead Mgmt
  • White Papers
  • Customer Service

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