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The SLMA - Managing leads to maximize sales
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Tom Judge

Resources > From the section: Ask the Expert
September, 2014 |

Tom Judge is VP of Strategy and Business Development at Direct Marketing Partners, a Sacramento California based Marketing Services Provider. His role is to provide clients with diagnostic assessments and the right mix of direct marketing and teleservices solutions that best achieve their sales lead ROI goals.

He is the founder of the Lead Management Certification Center, a professional Sales Lead Management training and certification company. In addition, he is a former Marketing Instructor in Sales Lead Management at University of California and San Jose State University with their Direct Marketing Certificate Programs.

Tom serves on the board of the Northern California Direct Marketing Association and has spoken and led workshops at the American Marketing Association, Business Marketing Association, Direct Marketing Association and the American Teleservices Association. Tom chairs the monthly Sales Lead Roundtable held at the BMA-Northern California.

He holds a degree in Marketing from Southern Illinois University and has performed Graduate work at Webster University, St. Louis, MO.

He can be reached at [email protected] or 510-368-7527

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Other Topics:

  • Accountability
  • Alignment:
  • Branding & Social Media
  • Branding Agencies
  • Business Intelligence
  • Case Studies
  • Check Lists & Job Descriptions
  • Common Mistakes
  • CRM
  • Digital Asset Management
  • E-Books Marketing
  • E-Books Sales
  • E-Marketing
  • Fulfillment/Fulfillment Operations
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Leadership and Motivation
  • Marketing Operations
  • Presentation Skills
  • Public Relations
  • Research
  • ROI Reporting
  • Sales 2.0
  • Sales Channel
  • Sales Management
  • SEO
  • Social Media/Networking
  • Telemarketing/Telesales
  • Trade Shows
  • Video: Lead Gen and Lead Mgmt
  • White Papers
  • Customer Service

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