In this episode of Sales Pipeline Radio Matt Heinz discusses with us the reasons for pipeline failure and what to do about it.
Matt covered topics including, “How big does your pipeline need to be?” and “How many qualified leads do I need?”
Matt takes a look at the things companies can do monthly or quarterly and how sales and marketing is working. He discusses why a lot of people don’t hit their number. Any time there’s an end of month or end of quarter, it’s a good time to reflect on what went well and what didn’t. Why are you failing? He attributes two things that cause issues.
1. You don’t have a plan to begin with - Setting a sales goal is NOT a plan.
2. You don’t commit the resources required to sell - do you understand what you need?
Listen while you work each week as Matt Heinz tackles Sales Pipeline issues at 11:30 am pacific US time.
Matt Heinz helps us puzzle through the pipeline process to understand what is causing failures.
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Sales Pipeline Radio is one of many streaming live internet radio programs on the Funnel Radio Channel that play sequentially on Thursday mornings. The Funnel Radio Channel is seeking radio personalities and talk show hosts for their specific area of expertise. Talk radio personalities often discuss products, technology and management from a particular point of view.
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