Direct Marketing Partners Joins SLMA as Sponsor

The Sales Lead Management Association (SLMA) CEO James Obermayer announced that Direct Marketing Partners (DMP) has become an important sponsor for the SLMA for 2015.  Obermayer said, ”DMP has been ahead of its time for many years in using its multi-channel call center, marketing automation and sophisticated analytics to increase sales for its clients.  Direct Marketing Partners has been a leader in discussing and championing sales lead management as a way to increase sales in a predicable manner.”

Debra da Costa, President of Direct Marketing Partners said, “The SLMA speaks the same language

that we do at DMP. It’s so important to support an organization that truly understands the marketplace – the challenges and opportunities – and one which pushes to improve the sales lead process with its never-ending changes and offerings.  When Jim Obermayer speaks, we listen…intently.  DMP is pleased to sponsor the Sales Lead Management Association.”

 About Direct Marketing Partners

DMP provides custom demand generation - contact center services for B2B firms and their marketing agencies. B2B firms use DMP’s trained teams, tools and expertise to implement demand gen best practices combined with peer-to-peer teleprospecting touch tactics to deliver custom high quality sales-ready leads. This breakthrough approach has proven to improve the entire lead-to-sale funnel process and selling performance for DMP clients. 

The DMP agile process starts off with a lead-to-sales diagnosis to identify gaps and demand gen areas to improve. Then, DMP provides the missing pieces and services to fix and accelerate the lead-to-sales process. This proven process is laser focused and configured for each client scenario and campaign. DMP integrates with all marketing automation and CRM systems in place. This means less waste and more lead-to-sales conversions.

 DMP is headquartered in the U.S. and is experienced in B2B companies with high value solutions and a complex sales process.  Industries include technology, life sciences and many other commercial industries. DMP is able to deliver demand gen programs in North America, Europe and Australia/New Zealand.

 Levels of SLMA Sponsorship

There are three levels of sponsorship for the Sales Lead Management Association; starting at $750 annually, all levels offer significant exposure of 50,000 to 140,000 impressions per year to companies interested in reaching the sales lead management community.