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WEBINAR: JAN 13, 2022
10:10 AM PST
How to Avoid Herding Cats...
Using Software to Help Manage your Sales Organization
Sponsor: The Sales Lead Management Association and The Velos Group
Space is limited.
Reserve your Webinar seat now >>
You have this much time left to register:
Presenter: Mark L. Friedman, President of the Velos Group
Registration Open. |
CURRENT RELEASES AND NEWS FROM OUR MEMBERS(Directly linked to the SLMA site):
- LoopFuse OneView Now Provides Lead Capture Form Analytics
- Teradata Pays a Tidy Premium for Aprimo
- DemandGen™ Partners Sponsors HBA Greater Austin 2011 Housing Forecast Event
- Revenue Performance Management Leader Marketo Appoints Stuart Small as VP and GM of Lead Origination, and Dan Steinman as VP of Customer Success
- Eloqua Success in Europe Tops 4,000 Marketing User Milestone
- Eloqua Unveils “The Blog Tree” Infographic
- Microsoft Dynamics CRM 2011 Release Candidate Bits Available
- Eloqua Appoints Doug Sechrist Vice President of Demand Marketing
- Marketo’s Blogs Surpass 10,000 Subscribers
- Exact Target Unvails New Salesforce.com Integration Build on Force.com
- TreeHouse Interactive Offers Four Key Upgrades
ARTICLES OF IMPORTANCE:
JAN 13, 2011,
10:10 AM PST
WEBINAR:
How to Avoid Herding Cats...Using Software to Help Manage your Sales Organization
Sponsor: The Sales Lead Management Association and The Velos Group
Space is limited.
Reserve your Webinar seat now >>
Presenter: Mark L. Friedman, President of the Velos Group
Registration Open.
The past couple of years have highlighted the absolute necessity for companies to get the most out of their sales organizations. In fact, increasing sales productivity has been one of the highest priorities as companies struggle to achieve their profit objectives.
Yet most companies have found managing their sales organization exasperating at best. 80% aren’t pleased with their CRM systems! Disgusting!
One area that has been overlooked by many companies is how to use their Sales Force Automation (SFA)/Customer Relationship Management (CRM) software to supercharge sales productivity and results.
READ MORE DETAILS HERE >>
SLMA Launches 20 Women to Watch in Sales Lead Management in 2011
The Sales Lead Management Association (SLMA), on January 3rd, 2011 opens up nominations to for the 2011 SLMA 20 Women to Watch in Sales Lead Management. The SLMA will recognize the contributions of all women who are involved in the vital discipline of managing sales leads. These women can be in marketing or sales at B2B and B2C companies; CRM, marketing automation, or lead generation firms; telemarketing, lead management software, exhibits management or lead management service companies and agencies (direct, brand, PR and internet).
Nominations will be posted for all to read on the SLMA site. Nominees will be judged on their contributions to a combination of marketing, sales and sales lead management efforts. Additional qualifications such as board positions, book and article authorships, and speaking on behalf of the subject of sales lead management will be taken into account. This contest is not based on popularity. International nominations are encouraged. Nominations of CMOs and those in marketing at non-vendor companies are encouraged.
Final selection of the SLMA 20 Women to Watch is at the discretion of the judging committee (SLMA staff, plus three industry professionals). Ties will be resolved by the SLMA staff. For complete rules and submission forms, click here.
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SLMA Radio - Upcoming Shows
Jan 6th 5 PM PST
Commentary: Industry Views by Carlos Hidalgo,. CEO Annuitas Group
Carlos was voted in the Top Five of the 50 Most influential People in Sales Lead Management in 2010; Interview : Aprimo CEO Bill Godfrey/ Lisa Arthur (CMO)
Jan 13th 5 PM PST
Commentary: Industry Views by Michael A. Brown, President of& Businessto Business by Phone Interview Pedowitz Group : Debbie Qaqish, Chief Revenue Officer.
Full schedule here >>
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50 Most Influential People
in Sales Lead Management in 2010: Congratulations to our winners!
December 6, 2021 --Los Angeles, CA--James W. Obermayer, CEO and executive director of the Sales Lead Management Association announced the results of the voting for the Most Influential People in Sales Lead Management in 2010. 5,810 votes were cast for 99 nominees by 3,786 people (each voter could choose up to three nominees).
Obermayer said, "The winning 50 men and women are creators of wealth and the voters have recognized their contributions in this increasingly important field of managing sales leads."
Susan Campanale, VP of Marketing for the SLMA said, “The SLMA has assumed the cheerleader’s role in promoting the importance of all facets of managing sales leads. These people are recognized by their peers as extreme players in the pursuit of ROI for marketing expenditures.”
Full release and list here >>
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Book Review: The Laws of Charisma, by Kurt W Mortensen
 Reviewer: Paul McCord
Hard cover list price: $21.95
Amazon list price: $14.93
Kindle Edition: $9.99
Every once in a while I run across a book that I like and recommend, but isn’t complete, lacking some essential element. One of those books is The Laws of Charisma: How to Captivate, Inspire, and Influence for Maximum Success by Kurt W. Mortensen (AMACOM: 2010).
The problem with The Laws of Charisma isn’t its thesis—that charisma is a combination of qualities that together, according to Mortensen’s definition, create “the ability to easily build rapport, effectively influence others to your way of thinking, inspire them to achieve more, and in the process make an ally for life.”
If we accept Mortensen’s definition of charisma, then the qualities that he lays out in the book make great sense as components of charisma, and further they are all qualities that can be learned to one extent or another. Mortensen argues that by learning to effectively and genuinely use these qualities; even the least charismatic person can become charismatic to some extent.
Read the full review here >>
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New e-Book: Planting Your Online Biz Money Tree
Successful Strategies to Make Money Online …and Watch Your Business Bloom!
by: Steve Burgess, Ajay Prasad, Joe Sanfellipo
Excerpts:
EVERY BUSINESS - NO MATTER WHAT THE TYPE OR PRODUCT OR SERVICE BEING SOLD - NOT ONLY SHOULD HAVE A
WEBSITE BUT CAN BE MAKING MONEY ONLINE WITH IT.
That’s right - every business, without exception. Even if your business is organizing rodent races in Wichita, Kansas, you can and should be attracting customers and making money online. In fact, the more specialized or targeted your particular business is– whether by the uniqueness of your products or services, a highly targeted customer niche, or operating in a specific geographic region– the more potential you have to market yourself effectively over the Internet.
RULES OF THE WEB #3: HAVING A WEBSITE IS NOT THE SAME THING AS HAVING A WEB PRESENCE.
This is probably the single most important concept we can share with you; in fact, it is what the majority of this book is about! If you take nothing else away from reading this, make sure you understand what true web presence means. Here is the biggest mistake made by every company and every website we’ve ever seen:
18 www.OnlineBizHQ.com
Failure to plan your site properly to maximize your web presence potential. So what exactly is the difference between being on the web and having web presence? Quite simply this:
Web presence does not only mean having a website for your business; it also means that when your prospects are looking for the product and services you offer, they find YOUR website. As statistics have proven, a large percentage of those who find your
website through a search engine are likely to become your customers if your website is clear, commanding, and creative and follows the criteria outlined in this book.
Notice we said above “when your prospects are looking for the product and services you offer”….This is a key concept as well. Simply driving traffic to your website is NOT the same thing as having web presence either. You can have a million hits on your site a day, but if they aren’t the people who would actually have an interest in your products or services (i.e., not your target audience), they aren’t going to buy anything!
DOWNLOAD THE EBOOK HERE (PDF) >>
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