Webinars:

The mission of our free SLMA webinar series is to present the best and brightest demand generation and database marketing experts at leading Global companies so that smart marketers like yourself can come together to become smarter.   

 

AUGUST 22: 12pm - 1pm Pacific Time

Robert Israch - VP Global Marketing Programs

Generating Hyper Growth with Data Driven Decisions

The Big Promise – Inside View of Top Silicon Valley Demand Generation Operation at NetSuite, world's leading Cloud Business Management System used by 16000+ organization in 100+ countries. You will learn:

• How NetSuite grew it's demand generation operation from startup to global leader
• How NetSuite uses true marketing ROI to decide how much to invest in alternative marketing programs
• How NetSuite tracks sales leads Learning from generation to sale

Robert Israch is responsible for developing and managing NetSuite's worldwide demand generation programs, using marketing ROI to inform and guide all marketing decisions. Robert will present how NetSuite uses marketing technology, data reporting and analytics to build a scalable marketing organization that can accommodate exponential worldwide sales growth. Robert's presentation will include how NetSuite tracks sales leads from generation through conversion, making key decisions based on data analysis and marketing ROI instead of opinion. 

Robert has been at NetSuite for 6 years, during which NetSuite has experienced exponential worldwide growth resulting in NetSuite being recognized as the world's leading cloud business management system used by 16,000+ organizations across 100+ countries. During the past 6 years, Robert developed a strategic vision for building, scaling and managing a global demand generation organization. Previous career positions included marketing management roles at Intuit and GE. Robert earned a Marketing Degree at University of Florida, Warrington College of Business. 

Sign up today for our free thought leadership webinar because demand will be high and space is limited. 

We want to thank our generous sponsors for providing marketing resources that enable us to offer our thought leadership webinars at no cost to you. Please take a moment to click on their logos to discover valuable products and services that they offer. 

Sales Lead Management Association (SLMA) is the sponsoring association and they offer a wealth of knowledge about sales leads management and membership is free. Our marketing automation platform is eTrigue, a sophisticated software leader that is extraordinarily easy to use. Netprospex is our sponsoring b2b email list provider enabling us to promote our webinars to a national audience and Applied DM Research provides target market segmentation and recruits our speakers and serves as our webinar host.   

Webinar Sponsored by

PAST WEBINARS:

Meagen Eisenberg - VP Demand Generation DocuSign Building a Demand Generation Engine to Accelerate Growth	John Rizzo - CMO - Jive Software Generating Rapid Growth with Business Intelligence and Big Ideas	Robert Israch - VP Global Marketing Programs Generating Hyper Growth with Data Driven Decisions
Click here to see and hear what you missed June 20: It's still free!	Click here to see and hear what you missed July 31: It's still free!

Webinar Host: Frank Jamieson President  Applied DM Research