HubSpot
HubSpot's vision is to provide a (killer) marketing application and provide great advice to businesses of all sizes enabling them to leverage these disruptive effects of the internet to "get found" by more prospects shopping in their niche, convert a higher percentage of prospects into customers and analyze the results to figure out what works for their target audience.
Most businesses have a website that behaves like their old paper-based brochures, but just sitting online. It is rarely updated, is not given significant visibility by the search engines, has low traffic levels, does not encourage return visits, does not enable/track conversions, etc. What HubSpot does is transform that relatively static website into a modern marketing machine that produces the right leads and helps convert a higher percentage of them into qualified opportunities. For more information about what we are building, see our products page and see this article on our strategy for success. To hear more from our customers, watch our case study videos.
Where?
The company is based in Cambridge, Massachusetts, near the MIT campus where it was envisioned. For directions, see our contact us page.
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